We support marketing's contribution to business growth.

Our offer

Béautiful Numbers helps marketers to monitor their activity and prove their contribution to the business.

From plan to budget

With Béautiful Numbers, align your marketing plan and budget with your business objectives, and enjoy simple budget monitoring processes.

Marketing Ops

Béautiful Numbers helps marketing define their marketing operations structure and role,  to increase efficency, agility and value.

Dashboards

Béautiful Numbers provides guidance to build effective measurement and create your dashboards to pilot your performance.

About us

We work with marketing teams who want to define a plan and a strategy aligned with business goals, and suffer from the ongoing pressure to prove their contribution.

We help customers setting up effective marketing plan and budget, optimizing their operations structure and processes, bringing clarity in their data, and finally designing their reporting tools or marketing dashboards with Tableau Software.

We put our long Marketing B2B experience and unique Marketing Ops (more info) expertise at their disposal and work as a team.

OUR MISSION

Enable Marketers to unveil their contribution to the business, while improving their agility, visibility and credibility.

Béautiful Numbers was born from the growing need to measure B2B marketing contribution to the business, and answer the Marketing teams 3 main requirements to better manage Marketing performance*:

  1. Define relevant key indicators,
  2. Use operations best practices and methodolgies,
  3. Ensure data is reliable.

 

* Sources « ROI et mesures de l’efficacité du marketing B2B » Octobre 2015, Etude Adetem – OpinionWay – Ariane Etudes

OUR EXPERTISE

Béautiful Numbers was founded by Béatrice Loriot,  who graduated in « Performance controlling and management – option Financial controlling ». Béatrice is also President of the ADETEM B2B Marketing Club – National association of marketing professionals.

What makes Béautiful Numbers unique:

  • Over 15 years experience in Marketing Ops and a proven track record working with iconic B2B  International IT companies, (VMware, SAP, BusinessObjects, Cartesis).
  • Our best practices and marketing processes & tools expertise will help us quickly adapt to your environnement,
  • We speak numbers and tell the story behind your marketing data,
  • We are Tableau Software specialists which we dedicate for marketing performance

When ask Béautiful Numbers ?

When it’s time to for annual marketing plan (and budget)

When it’s time to for annual marketing plan (and budget)

Here we go! It’s time to prepare next year’s strategic and operational marketing plan! But you are short on time and resources, and pressure is increasing! Your company’s objectives are …

During transitions periods, waiting for your team to set up

During transitions periods, waiting for your team to set up

We will drive your Marketing Ops as if they were ours while waiting for your Marketing Ops director to join and your team to set up. Read how we helped EasyVista set up their Marketing Ops and prove their marketing contribution.

When you wish to pilot your marketing spendings

When you wish to pilot your marketing spendings

You want to ensure your marketing spendings are aligned with your startegic plan ? You wish to know how much is engaged per activity, product, at anytime and gain agility ? Get the best of your budget and protect your team from budget cuts.

When Marketing is not aligned with Sales or Finance

When Marketing is not aligned with Sales or Finance

Despite common objectives,  Marketing and Sales teams, and Marketing and Finance teams often have difficulty collaborating. Due to lack of time. Of missing common repositories. Not to mention limited knowledge …

Marketing performance B2B_Beautiful Numbers
some "Béautiful Numbers" about us and our values
2016
Creation date
+ 20
years in love with marketing
600 M $
Million $ managed in the last 20 years
100 %
Ethic, friendly, professional, reliable (all included)

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Contact us

Paris - France & Barcelona - Spain
+33 6 81 07 34 41 (Fr) +34 680 907 897 (Sp)
contact@beautifulnumbers.fr
+33 9 51 76 82 91