We support marketing's contribution to business growth.

Our offer

Complete control tower for marketing functions, Béautiful Numbers helps them to monitor their activity and prove their contribution to the business.

From plan to budget

With Béautiful Numbers, align your marketing plan and budget with your business objectives, and enjoy simple budget monitoring processes.

Marketing Ops

Béautiful Numbers helps marketing define their marketing operations structure and role,  to increase efficency, agility and value.

Dashboards

Béautiful Numbers provides guidance to build effective measurement and create your dashboards to pilot your performance.

About us

We work with marketing teams who want to define a plan and a strategy aligned with business goals, and suffer from the ongoing pressure to prove their contribution.

We help customers setting up effective marketing plan and budget, optimizing their operations structure and processes, bringing clarity in their data, and finally designing their reporting tools or marketing dashboards with Tableau Software.

We put our long Marketing B2B experience and unique Marketing Ops (more info) expertise at their disposal and work as a team.

OUR MISSION

Enable Marketers to unveil their contribution to the business, while improving their agility, visibility and credibility.

Béautiful Numbers was born from the growing need to measure B2B marketing contribution to the business, and answer the Marketing teams 3 main requirements to better manage Marketing performance*:

  1. Define relevant key indicators,
  2. Use operations best practices and methodolgies,
  3. Ensure data is reliable.

 

* Sources « ROI et mesures de l’efficacité du marketing B2B » Octobre 2015, Etude Adetem – OpinionWay – Ariane Etudes

OUR EXPERTISE

Béautiful Numbers was founded by Béatrice Loriot,  who graduated in « Performance controlling and management – option Financial controlling ». Béatrice is also President of the ADETEM B2B Marketing Club – National association of marketing professionals.

What makes Béautiful Numbers unique:

  • Over 15 years experience in Marketing Ops and a proven track record working with iconic B2B  International IT companies, (VMware, SAP, BusinessObjects, Cartesis).
  • Our best practices and marketing processes & tools expertise will help us quickly adapt to your environnement,
  • We speak numbers and tell the story behind your marketing data,
  • We are Tableau Software specialists which we dedicate for marketing performance

When ask Béautiful Numbers ?

During transitions periods, waiting for your team to set up

During transitions periods, waiting for your team to set up

We will drive your Marketing Ops as if they were ours while waiting for your Marketing Ops director to join and your team to set up. Read how we helped EasyVista set up their Marketing Ops and prove their marketing contribution.

When you wish to pilot your marketing spendings

When you wish to pilot your marketing spendings

You want to ensure your marketing spendings are aligned with your startegic plan ? You wish to know how much is engaged per activity, product, at anytime and gain agility ? Get the best of your budget and protect your team from budget cuts.

When you wish to measure your Road Show contribution

When you wish to measure your Road Show contribution

You have organised a road show in serveral European countries and wish to measure it’s impact. Which indicators should you share with your Sponsors, your General Management and your Finance to prove it’s contribution to the business ?

When you already have a data analyst in your team…

When you already have a data analyst in your team…

… who is facing some bandwith or technical issues.
We will collaborate with your Tableau Software specialist and follow his/her instructions, quickly adapt to your environnement and systems, to deliver a turnkey interactive dashboard.

Marketing performance B2B_Beautiful Numbers
some "Béautiful Numbers" about us and our values
2016
Creation date
+ 20
years in love with marketing
600 M $
Million $ managed in the last 20 years
100 %
Ethic, friendly, professional, reliable (all included)

Our happy customers

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gfi euler hermes easyvista Rousseau Event Sipperec SoftFluent Remparts So-xperts
gfi euler hermes easyvista Rousseau Event Sipperec SoftFluent Remparts So-xperts
gfi euler hermes easyvista Rousseau Event Sipperec SoftFluent Remparts So-xperts

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Contact us

Paris - France & Barcelona - Spain
+33 6 81 07 34 41 (Fr) +34 680 907 897 (Sp)
contact@beautifulnumbers.fr
+33 9 51 76 82 91