Elaborate your B2B marketing budget
When it’s time for next year B2B marketing budget, it’s not always easy to decide where to start What should be the first step and the best approach to create …
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Is content marketing impacting B2B business ?
Do i really need to have a content marketing strategy ? The answer is clearly YES ! Emmanuel KAHN, Director at Opinion way, presented @ Adetem B2B club , their survey …
Tableau Software and SalesForce : follow your leads in real time with your Tableau dashboard
Tableau provides a native connector to Salesforce, allowing you to create, customize and share interactive LEADS dashboards ! Decide your refresh cadence and you will always have the most up- …
Your website dashboard !
Do you like Google Analytics but find it annoying to scrowll all over the place to find your indicators ? Besides, you need to change page for every site you …
2016 Rio Olympic Games medals – Presto a dashboard!
A dashboard for the Olympic Games Click and navigate through the dashboard to find out how many medals your country won. Are women well represented? Drill down through sport disciplines, …
Your first SEO dashboard – which KPI’s to start with ?
It’s a no brainer that data vizualization can help you see the wood for the trees, and easily visualize patterns and trends in complex data to help you take the …
Dataviz : Best practices !
Following my blog post “Best practices to make data meaningful”, I continued exploring the topic with Data vizualisation Most of the content relates to the report “Making data Meaningful” published by …
B2B email and user experience : an error occured, please try again !
According to the study “Email Marketing & User Experience” conducted by Experian Marketing Services*, B2B Marketing still has little way to go to improve emailing campaigns performances. This study results- …
Best practices to make data meaningful
Tell the story behind the numbers Whoever works with data knows how hard it is to make them meaningful. That’s why I found the report “Making data Meaningful” published by …
(Français) La gouvernance des données : pour gagner en efficacité.
Sorry, this entry is only available in French.